Blog

Marketing Communication COVID-19 Customer Service Finance Managing patient finance in practice Medenta Team Mental Health News Orthodontic landscape

28 Mar 2024 • Blog, Marketing

Would you like fries with that?

Practice Plan Creative Director, Les Jones, muses on the power of asking direct questions to unlock potential extra business. How many times have you heard the phrase ‘would you like fries with that?’ in a…

15 Dec 2023 • Blog, Marketing

Why use social media in a dental practice?

Social media management consultant, Gemma Starkey, also known as Miss Social, shares some suggestions as to how to improve your social media game. When I first started out in dentistry, I remember dentists discussing whether…

29 Nov 2023 • Blog, Marketing

The case for authenticity

Stock images or ‘real’ pictures? Medenta Business Development Manager, Shelley Clegg, states the case for using real people instead of models. Websites are the shop front of a practice so it’s understandable that owners want…

13 Oct 2023 • Blog, Marketing

You’re not selling, you’re solving problems

Dental Business Coach, Ashley Latter, explains how selling, if done ethically, need not be a dirty word. Nobody likes to be on the other end of a hard sell. A salesperson who uses hard selling…

18 Aug 2023 • Blog, Marketing

How to sell the benefits of treatment in the UK rather than Turkey

As the phenomenon of ‘Turkey teeth’ shows no sign of losing its popularity, Dental Business Coach, Ashley Latter, offers some advice on how to share the benefits with patients of staying local for their treatment.…

25 Jan 2022 • Marketing, News

The positive and negative impacts of social media on dentists

Medenta’s Lesley Turner recently caught up with young dentist Hiraa Jamil and John Lewis of mental health charity Confidental, to talk about social media and the positive and negative impacts of promoting your dental work…

11 Sep 2020 • Blog, COVID-19, Managing patient finance in practice, Marketing

How brand awareness and patient finance can help to rebuild your practice

Richard Scarborough explores how people are proactively searching for specific dental treatments and how this can go hand in hand with patient finance to attract new patients… Over the past few years many have noted…

22 Jun 2020 • COVID-19, Marketing

How COVID-19 changes forced us to create ‘version 2.0’ of our practice

COVID-19 forcibly separated us as a society; people from their families, retailers from their customers, and dentists from their patients. However, on the positive side it has also been a unifying experience in some ways.…

1 Jun 2020 • Communication, COVID-19, Marketing

Eight steps to take now to be ready for reopening

Lockdown during COVID-19 has presented a huge number of challenges for dentists. But there is always light in the dark and there are also opportunities to be found. While we know you would much rather…